THE JOURNAL
Patek Philippe Celebrates Over a Decade in China
In 2005, Patek Philippe opened on the Bund in Shanghai, marking its official entry into the Chinese market; in 2015, as an independent, family-owned Swiss watch manufacture with a heritage spanning 176 years, Patek Philippe celebrated the momentous occasion of its tenth anniversary in China.
During this remarkable ten-year journey, Patek Philippe has striven tirelessly to communicate ten core values to watch enthusiasts in China. From the opening of the two Patek Philippe Houses in China, the Shanghai Maison and Beijing Maison, to the inauguration of the service centre and training centre, Patek Philippe has progressively consolidated its image in China, conveying the aesthetic principles embodied in the art of Patek Philippe watchmaking, exquisite craftsmanship, peerless hospitality, and industry-renowned customer relationship maintenance and after-sales service to every visiting Chinese friend.As a decade passes, let us look back at the momentous milestones of profound significance over the past ten years through a chronicle of events.
2005
Patek Philippe established its first boutique and service centre in China at Three on the Bund (Bund 18), marking Patek Philippe's formal entry into the Chinese market. This was Patek Philippe's first boutique in Asia at the time, and the third globally after Geneva and Paris.


2006
Patek Philippe presented the major grand watch exhibition “The Values of a Family Watch Company” in China. Nearly 300 exceptional timepieces and 67 precious pieces from the Patek Philippe Museum collection were showcased to a vast audience of watch enthusiasts for the first time.




2008
The Patek Philippe Beijing boutique and service centre opened at Qianmen 23, and launched its first China limited edition commemorative watch Ref.5296 for the first time, limited to 28 pieces, each engraved with a unique limited edition number and the words “BEIJING 2008”.

Patek Philippe Beijing boutique and service centre building


Ref.5296
2010
In 9, Patek Philippe celebrated its fifth anniversary in China and officially announced the launch of the Shanghai Maison project. It introduced the first individually numbered China commemorative watch Ref.5399, with 25 pieces issued in white gold and rose gold respectively.

Patek Philippe Shanghai boutique

Patek Philippe Shanghai boutique



Ref.5399
2012
The Patek Philippe Shanghai boutique has relocated from Bund eighteen to the Bund Source in Shanghai. After nearly two years of design and decoration, it has been grandly unveiled as the “Maison Patek Philippe”. The term “Yuan” (Source) is derived from its new location at the “Bund Source”, which is the starting point of Shanghai's history as a trading port, carrying the meaning of “beginning”. As the former site was the residence of the British Consul General in Shanghai, the term “Di” (Mansion) was chosen to continue this legacy, symbolising nobility and prestige. The name “Maison” signifies that Patek Philippe is upholding its Geneva traditions while opening a new chapter in China. To mark the occasion, a Shanghai Maison commemorative World Time watch Ref.5130 has been launched, featuring the red “Shanghai” inscription to mark the UTC+eight time zone, with each of the white gold and rose gold versions limited to 25 pieces.




Ref.5130G

At the same time, the Shanghai service centre relocated to Yifeng Galleria, Bund Source, occupying an independent space of nearly 1,000 square metres, accommodating customer reception, watch repair and maintenance, and final inspection, with all equipment and environment set up according to uniform Geneva standards.

Video of the 3D stereoscopic light show for the opening of the Patek Philippe Shanghai Maison
2013In 9, the Patek Philippe Training Centre was officially inaugurated in Shanghai. This is the first watchmaker training institution established by Patek Philippe outside its Geneva workshops, designed to cultivate outstanding local watchmakers and testifying to the brand's commitment and continuous investment in customer service.


The first cohort of the Patek Philippe Training Centre 2014
In 5 , , the Patek Philippe Maison in Beijing reopened at its original site at Qianmen 23, featuring a fully upgraded Beijing customer service centre alongside the launch of the Calatrava Officer's limited edition commemorative watch Ref.5153, with 25 pieces each available in white gold and yellow gold.
Video of the reopening of the Patek Philippe Maison in Beijing

Reopening of the Patek Philippe Maison in Beijing





Year 2015
launched the Calatrava men's commemorative watch for the tenth anniversary in China Ref.6000, with 25 pieces each in white gold and rose gold; the women's watch Ref.4897, with 10 pieces each in white gold and rose gold; the Rare Handcrafts men's watch Ref.5089, limited to 10 pieces in white gold; and the women's watch Ref.5077/100, limited to 5 pieces in rose gold.
At the same time, Patek Philippe brought its musical tradition to China, continuing to sponsor the Shanghai International Youth Orchestra and providing a stage for music-loving teenagers to showcase their musical talents, hosting three “ Heritage ” series concerts. This musical tradition is bound to continue in China.

Group photo of the orchestra


The decade chronicle of bears witness to Patek Philippe's continuous investment in the Chinese market and its boundless aspirations for the heritage of values. To commemorate this historic milestone, from 1 11 2015 to 10 11, Patek Philippe will hold a special timepieces commemorative exhibition at the Shanghai Maison. This exhibition specially selects multiple representative masterpieces, including the six newly launched China tenth anniversary commemorative watches, limited edition commemorative watches, pocket watches and table clocks introduced for the Chinese market between 2005 and 2014, as well as rare grand complication timepieces. It offers an in-depth review of Patek Philippe's development over the past decade in China, alongside its outstanding expertise and craftsmanship. Meanwhile, Patek Philippe will also hold a series of tenth anniversary events to celebrate a decade of legacy and look forward to future journeys.
About Patek Philippe
Since its founding on 1 5 1839, Patek Philippe has always upheld the traditions of Geneva's high watchmaking industry. As the last independent family-owned watch manufacturer in Geneva, Patek Philippe enjoys complete creative freedom in design, production and assembly, crafting supreme timepieces universally acclaimed by horological experts worldwide. Patek Philippe's refined, precious and classically elegant creations blend advanced technology with traditional watchmaking craft, truly standing as timeless masterpieces passed down through generations. Backed by its extraordinary watchmaking experience, Patek Philippe holds over 100 patents, writing a brilliant chapter in its tradition of innovation.

Antoine Norbert de Patek and Jean Adrien Philippe • •

Patek Philippe China Tenth Anniversary Special Timepieces Commemorative Exhibition Date: 2015 year 11 month 1 day to 11 month 10 day 10:00 – 21:00 Address: No. 33 Shandong Road (No. 9 South Suzhou Road), Huangpu District, Shanghai [Exhibition open to the public · welcome to view]
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