THE JOURNAL
Longines watches born from horses: enjoy the thrill of lightning speed

"Tian Ji's Horse Racing" is one of the stories we are bound to hear in childhood. In fact, all over the world, horse racing can be called one of the oldest sports. Initially, horse racing served as a means of breeding superior horses; only those horses that performed well on the racecourse were used for breeding. Modern horse racing originated in the UK, and its racing methods and organisational management are far more advanced and scientific than ancient horse racing, with forms of competition having developed into flat racing, jump racing, cross-country racing, harness racing, and relay racing. Although the forms of horse racing have varied greatly across different eras, the one constant essence is that speed determines the winner. Currently, countries and regions where equestrian sports are relatively well-developed include the UK, France, the US, Germany, Ireland, Italy, Australia, Japan, and China's Hong Kong and Macau Special Administrative Regions. Horse racing itself relies heavily on the qualities of the horses, so wristwatches launched for horse racing are mostly introduced to commemorate the events.

As early as 1881,Longines watchit began producing timing stopwatches for spectators and jockeys in New York. As a partner to many of the world's most prestigious flat racing events, Longines has always wanted to introduce a watch to be worn during the most thrilling racing moments at Chantilly, Hong Kong, Royal Ascot, and Meydan racecourses. Finally, in 2012, the Conquest Classic collection, blending modern technology and precision, made its dazzling debut, accurately interpreting Longines' passion for equestrian sports spanning nearly a century.

Longines Conquest collectionHaving obtained a WIPO trademark patent on 5 25, 1954, the name has been successfully used by Longines for multiple watch models over the years. Meanwhile, the newly namedLonginesLongines Conquest collectionSeamlessly blending Longines' classic elegance with a sporting spirit, this watch family adds a wonderful dimension to the watchmaking tradition collection, earning it a wider reputation and success worldwide. Available in three models, each equipped with an automatic mechanical movement, these watches pair magnificent elegance with equestrian style while accompanying spectators in witnessing thrilling moments in horse racing.
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